Experience 30-minute Issue Coaching session

Strategic Plan

Action plan, Behavior, Business Insights, business plan, change, Strategic Plan

Lessons Learned from Knock-Knock Jokes Apply to Strategy

Why do people find Knock-Knock Jokes funny? Sure, they’re corny and silly, but the puns and play on words can be entertaining. They are smart in their own way. One’s mind has to open to see the comedic twist. Here’s an example,”When is a door not a door?” Answer: When it’s ajar! (Groan)

Let’s apply this pattern to something more serious, something that leaders often overlook. “When is a strategy not a strategy?” Answer: When it’s a list of goals strung together!
I see this thinking pattern misunderstanding frequently when I work with small business in particular. Why? Part of the reason is because there are not many “advisors” around to correct a direction.

That is why I created the Pivotal Thinking topic for the Virtual Mastermind Projects as a benign way to start everyone on the team from the same starting line. Pivotal Thinking relies on the executive functions within the brain. When there is impairment or “lag” in these functions, decision making can be terrifying and difficult. Pivotal Thinking is affected by several functions. Read more here.

Take a “fear” temperature. This exercise is an opportunity to plant seeds of success and engagement at all levels. Preconceived notions can damage progress-the “ain’t broke” rule! Discover what fears would stand in the way of progress.
So, how do you check if you have a real strategy or not? 
1. How well does everyone connected with the company, brand, understand what’s behind it? Purpose must be embedded or it is hollow.
2. What logic can be applied at each level or extension of the company?
3. How well does the leader realize that front-line employees are critical to the implementation of the plan? It’s not enough to create the strategy and implement it. Robert Burgelman*, Stanford professor, contends (sic) that “bottom-up initiatives must come from employees that fall within set boundaries set by the strategic intent.” Strategy Is Destiny” How Strategy-making Shapes a Company’s Future

4. Self-selected choices emerge when employees pick which initiatives, led by the strategy, they believe in rather than being forced to make something work.
5. Consider intention rather than goals—Goals are the pillars that mark the intent to achieve the created strategy.  For example, how do the choices relate back to the  purpose, intention? How do individuals make it part of their job description?
Successful strategists embed room to experiment and find ways that don’t work rather than finding one answer.
6. Apply the Universal Why or Toyota’s root-cause analysis of asking why until they can’t anymore!  For example, ask, “Why are we doing this? Why did the first choice fail?”
This is a hot topic that you can bring to your organization. When everyone starts from the same place, the universe is your oyster!
*Robert Burgelman-https://hbr.org/2017/11/many-strategies-fail-because-theyre-not-actually-strategies
Business Insights, coaching, Strategic Plan

How much time is wasted on worrying?

So, what’s the dragon “in your wallet?” Here’s the good news about worrying—it is your brain’s attempt to protect you. 

The downside is that worrying creates anxiety. It is an emotional response to fear. It can be paralyzing and floods your thinking process so you are unable to make solid choices.

Knowing that, here are several ways to minimize worry:

Identify where the worry (floating anxiety) originates?
What is the immediate action you can take to minimize it? The antidote across the board is ACTION! Why?

For example, if you are concerned about accidents on a road trip, have your car checked in advance, like tire pressure and fluid levels. Just taking the action, is calming.

When you self-coach and take action, you change the perspective of the issue. It’s that simple. A coaching exercise is to see at least three perspectives, positive or negative, and then choose the one that serves you. This is a fun and revealing action to take with your team or family.

Ever had analysis paralysis—where you must make a decision and can’t or fear crawls all over you? Sometimes a grinding loop hijacks your brain and exhausts you. It sucks all your energy even when you want to make a change.
Take a deep breath.

Call out the feeling by name (I know that sounds weird but once you name it, you can start to manage it!) Self-talk is healthy. You hear the sound of your voice that overrides the sound of the little voice in your head. This is a useful tactic to overcome procrastination.
Once you raise your awareness of what’s going on, you can start to move forward. For example, when I start to clean out my desk drawers, I know I’m avoiding something. Identify what behavior is your “tell.”

Coaching can be a useful tool to fight the dragon of fear.

If the anxiety persists and deepens without signs of letting up, please see a health professional.

Please let me know your strategies for self-coaching.

Action plan, business plan, entrepreneurs, failure, Marketing, Risk, small business, start up, Strategic Plan

Turn Your Hobby Into A Business

After watching the video, create a worksheet.

Jot down notes and answer these questions:
Did you begin?
1. What stopped you?

  • Fear
  • Lack of confidence
  • Influence of others
  • Your __________

2. Define your strategic plan in three sentences.

  •     Define your objectives within your plan
  •     Define your goals within your plan

3. How solid are your resources?

  •     Credit cards? (Hint: Bad idea)
  •     Small business loan
  •     Savings
  •     401 (k)  
  •     Other

In what stage is your business plan?

  • Would you invest in this idea if you were a stranger?
  • Write out 10 single key words to describe your enterprise.
  • Write out 10 ways people would search in phrases (long-tail SEO) for your offering.
  • Who are two competitors in your channel?
  • What do you know about them? Write what you know and then research them.
  • What are three unique characteristics of your offering different than two competitors?
  • What is the worst thing that could happen to your business?
  • What is the best thing that could happen to the business?
This sheet will help you get started—Do it today!

Who needs coaching? Maybe you do to get this starship launched!

Your coach,
Positive Potentials LLC

©2015  Michelle Cubas All Rights Reserved.

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