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Behavior, conversation, Corporate, debate, Decision making, Emotional Intelligence 2.0, Leadership Insights, Literacy, Marketing, politics, social media, Visionary, Wisdom, Workplace

When common sense died . . .

So many meaningful articles are focused on ideas that used to be known as “Common Sense.” It may be common to one generation and not another. Here is an example on innovation. Sound contemporary advice founded on what the Silent Generation already knew!
Consider the American Revolutionary, Thomas Paine, who wrote a pamphlet with that title. His effort to stir the Colonists to oppose British rule was successful because it spoke in “plain language,” everyone could understand and he inspired the readers.
Every generation must define what Common Sense means to them. In the world of social media, abbreviations have become the common language that baffles older folks. However, Common Sense exceeds a simple definition of words.

In my universe, Common Sense is a method of thinking something through to include the impact of the action or words. It relates to timing. It is not just stating the obvious. It opposes short-sightedness. 
Consider the recent statement of Bank of America’s CEO, Brian Moynihan, who said he has a right to make a profit for his company. Is this view one that advances good will or positive presence in the marketplace? 
If he was my client, I would “play back” his response and watch his body language. My guess is he would cringe when he heard his words played back and he could hear them outside his internal voice. We would dig deep to get to what he really meant and craft a new comment in Plain English. We could discuss how it matters what people think, especially when they feel robbed and cheated with the threat of rising fees! 

I would remind Mr. Moynihan about Peter Drucker’s business wisdom about the purpose of business—to create a customer—and, how his focus on profits makes him appear cold and greedy. Also, I would show him how he can drive away his existing customers with his lack of sensitivity that will ultimately cost him money he so dearly protects. A dose of Common Sense would have served Brian.

So,  Common Sense can be a business tool to test a message before broadcasting it:
  1. The unintended consequences of statements made, for example, by politicians and business tycoons, are more powerful than ever because of the speed and repetition of digital media.
  2. Words matter and stand the test of time (and You Tube video!).
  3. Select words that support your meaning rather than have you appear out of touch with the moment. Consider Eric Cantor’s use of the word, “mob”, to describe the Occupy Wall Street participants. Given a do-over, I bet he would choose a different word like “protesters.” See how less inflammatory that word is?
  4. Above all, say what you mean. Ask for what you want. Double talk and hyper-speak turn people off. (Consider the usage of “utilize” when “use” is the accurate word.)
  5. Earn the trust of your audience by being authentic and accurate. The “fact checkers” on news channels and interview programs must have migraine headaches with the tsunami of misinformation pounding us everyday.
  6. Avoid clichés. They muddy meaning because Gen Y does not get the older references, for example.
  7. Offer your audience a message that helps them align with what you are seeking.
  8. Avoid motivating by fear—it is negative and short-term. You will be forever associated with it, too.
  9. Listen to generations different than your own. They “hear” things differently.
  10. Align your actions with your words. Generation Y is watching and they despise phonies—have your word mean something.

Now, go and inspire someone with your ideas. There is so much work to be done. mc

Corruption, government, Leadership Insights, politics

Solved the riddle of the Sphinx!

Thanks to Paul Krugman, I feel sane again. Although his book isn’t new, it is prophetic as in 2005 he outlines what is playing out in Washington, D.C. today.

Hint for the revelation (not revolution!)—It’s not about the debt ceiling!

Look up A Revolutionary Power in your dictionary (Google) and see what it says. Then search Heritage Foundation, then let’s talk.

Please join my read-along blog that will point to pages for discussion. Looking forward to your comments.

Michelle Cubas, Enterprise Business Coach

Abuse, Business Insights, economics, executive order, politics

Protecting Consumers at the Pump: The Oil and Gas Price Fraud Working Group | The White House

Protecting Consumers at the Pump: The Oil and Gas Price Fraud Working Group | The White House

While fuming and being frustrated, I’m not feeling protection at the pump of anywhere else right now. I don’t understand how oil companies make windfall profits and the market reacts otherwise. What will stabilize it?

I’m all for free markets, but sometimes conditions must be contained. There is no standard for behavior here. Is the dingy cloud of apathy at the root of the issue? How can we shake politicians to using their reasoning rather than dogma? Is writing to our Congress Member an act of futility? Do the calls matter?

A glimmer of hope is how Wisconsin put “recall” back on the map like early Arizona history days. Yes, Arizona was a progressive state until the 1970’s. Look how far back we’ve slipped.

I want to know how Eric Holder can investigate the investors and speculators who are driving the fuels market? It is clear “Wall Street” has no conscience and is betting on the “No Come” line (craps game lingo), against itself, by inflating gasoline futures.

Can someone please help me understand this better?
Please leave your comments. -MC

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