Experience 30-minute Issue Coaching session


Action plan, business plan, entrepreneurs, failure, Marketing, Risk, small business, start up, Strategic Plan

Turn Your Hobby Into A Business

After watching the video, create a worksheet.

Jot down notes and answer these questions:
Did you begin?
1. What stopped you?

  • Fear
  • Lack of confidence
  • Influence of others
  • Your __________

2. Define your strategic plan in three sentences.

  •     Define your objectives within your plan
  •     Define your goals within your plan

3. How solid are your resources?

  •     Credit cards? (Hint: Bad idea)
  •     Small business loan
  •     Savings
  •     401 (k)  
  •     Other

In what stage is your business plan?

  • Would you invest in this idea if you were a stranger?
  • Write out 10 single key words to describe your enterprise.
  • Write out 10 ways people would search in phrases (long-tail SEO) for your offering.
  • Who are two competitors in your channel?
  • What do you know about them? Write what you know and then research them.
  • What are three unique characteristics of your offering different than two competitors?
  • What is the worst thing that could happen to your business?
  • What is the best thing that could happen to the business?
This sheet will help you get started—Do it today!

Who needs coaching? Maybe you do to get this starship launched!

Your coach,
Positive Potentials LLC

©2015  Michelle Cubas All Rights Reserved.

business coaching, Business Insights, coaching, failure, Leadership Insights, Marketing, Performance, planning

Business Failure Is A Symptom

Let’s highlight an essential element of Business Literacy—Agility. This is such an integral success factor that The Malcolm Baldrige Quality Principles score points for this quality.

The following relate to rigid mindsets that defy Business Literacy

Use these as a checklist for your situation—

Three reasons small businesses fail hard:
1. Lack of planning, not funding. If they have a formal business plan, they don’t bring it out.
Usually there is a lack of a written marketing plan, which represents up to 70% of the business plan.

2. Owners/Leaders don’t listen to advisory input. They make unilateral decisions and they are stubborn. This symptom often relates to the experience and fear of having to learn a new way and the leader may lose control. Can you feel the catastrophizing build! That’s not leadership, that’s being bossy. Ever wondered how those two words relate?
When they want to do everything alone, one must question what the underlying insecurity it. These types don’t know when to hire expertise because they won’t ask—the circumstance is like the joke about men asking for directions! (So, they invented the GPS!)

3. These leaders focus on widgets rather seeing over the horizon then working back. They confuse production with productivity. Counting units is fine however, when we don’t factor in the cost of driving our personnel into the ground, we’re not seeing the reality of the outcome.

What do you think? What’s your experience with agility?

Enjoy our past posts!
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