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coaching, Marketing, Strategic Planning, Voicemail, Workplace

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Happy holidays to you. Each new season provides a clean slate for ideas and activities to continue to move forward. 
In my S.O.S. (Simple Open Strategies) for Challenging Times group on LinkedIn, you can “drop in” on discussions raised by small business owners and enjoy tips and tactics to move through this daunting time. Find us under Groups in alpha order.
Here are some topics we’re working on:
  • Listened to your voice message lately? If U hear, “Sorry I missed you . . . or “We’re either on the phone or …,” or, “I’ll return your call at my earliest convenience,” change it instantly! Instead, use this moment as a 30 second invitation to your website or next event or invite people to leave their phone number and message and let them know what’s new from you.
  • What clever marketing angles do you observe from clients and companies you patronize?
  • Looking for seed money? Check this out. There is little risk and adds energy to your site. http://www.kickstarter.com/ 
  • Other terrific resources are Aardvark for research and crowdsourcing elements, Squidoo and all things Seth Godin -MC

It’s the little things that make a difference. Please join us on LinkedIn and innovate together.

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coaching, conversation, Emotional Intelligence 2.0, entrepreneurs, executive, Jobs, Networking, Strategy

Why Small Talk Gets Bad Rap

Anyone who “shows up” as a Thinker, Analytical or Problem Solver, this is for you. Chit chat or small talk is the bane of many people’s time. These are people who have not yet discovered the hidden gems embedded in the tiny conversation.

Consider these tiny conversation highlights:
1. They provide a tone of voice so that when you respond, you can echo back in kind. E.g. if someone speaks quickly, quicken your own pace when you speak. They are more likely to pay attention to you.
2. Non-verbal (body language) cues indicate mood of the speaker. If people move in closer to hear what you’re saying, they’re interested. If they quick glance away, they want to escape!
3. Word choice—Are they expressing or impressing? Verbal judo can be fun, but save it for when you know someone better. This can be perceived as “one-ups-manship” rather than your education. It can also be misconstrued as combative and confrontational . . . Just saying!
Tune in for more next time.
What are your observations about small talk?
What are your observations about small talk? Please post here.


Please Tweet http://twitter.com/coachcubas
Email: mcubas@positivepotentials.com
Post: http://www.linkedin.com/in/coachcubasmarketing (Group S.O.S)
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business coaching, Business Insights, coaching, failure, Leadership Insights, Marketing, Performance, planning

Business Failure Is A Symptom

Let’s highlight an essential element of Business Literacy—Agility. This is such an integral success factor that The Malcolm Baldrige Quality Principles score points for this quality.

The following relate to rigid mindsets that defy Business Literacy

Use these as a checklist for your situation—

Three reasons small businesses fail hard:
1. Lack of planning, not funding. If they have a formal business plan, they don’t bring it out.
Usually there is a lack of a written marketing plan, which represents up to 70% of the business plan.

2. Owners/Leaders don’t listen to advisory input. They make unilateral decisions and they are stubborn. This symptom often relates to the experience and fear of having to learn a new way and the leader may lose control. Can you feel the catastrophizing build! That’s not leadership, that’s being bossy. Ever wondered how those two words relate?
When they want to do everything alone, one must question what the underlying insecurity it. These types don’t know when to hire expertise because they won’t ask—the circumstance is like the joke about men asking for directions! (So, they invented the GPS!)

3. These leaders focus on widgets rather seeing over the horizon then working back. They confuse production with productivity. Counting units is fine however, when we don’t factor in the cost of driving our personnel into the ground, we’re not seeing the reality of the outcome.

What do you think? What’s your experience with agility?

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