Positive Potentials is 95% client-referral driven.

Clients find us from our community service projects, webinars

and public presentations.

      Core Practices:

  • Advanced Executive Peer-Level Coaching —Your Best Business Asset
  • Business Literacy™ — The Unbounded, Measurable Communications ADVANTAGE
  • Gap Analyses and Strategic Organic Marketing Plans
  • Emotional Intelligence—The Positive Predictor Quotient to Measure Success based on Aligned Values, Vision and Goals
  • Multi-Generational and Multi-Cultural Impact—Marketing and Branding Strategies to Expand Your Reach
  • Armchair Publisher Services—Create Your Intellectual Property The Easy Way
  • Global Readiness Dynamics™ for Advancing Companies
  • On the E-Record—Gives Voice to Your Business and Expertise

We Are Proud Of Our Testimonials
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"That which gets measured gets done.
That which gets done gets rewarded.
That which gets rewarded gets repeated."

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Positive Potentials is a business enterprise, brand strategy, and executive coaching practice that introduces Business Literacy as a coaching feature. My objectives are simple—shorten your learning curve so you can gain a career advantage and reinstate humanity back into the workplace and upgrade communication skills as a strategy to accomplish this.

As Positive Potentials founder, I define Business Literacy as an individual's ability to learn and to implement new information, strategy, data, technology within a short learning curve. Companies have their own literacy quotient based upon the composite learning of its associates at all levels from the mail room to the board room.

Positive Potentials drafts a foundation for people to make sound choices in a �safe, non-therapeutic� context. Then, clients are free to explore and draw upon inner resources, cumulative experience and sacred trust to progress in their life�s plan.

Coaching:

• What do I mostly do as a coach? I LISTEN—synthesize and assimilate my client’s input.We then progress toward a measurable, workable desired outcome beyond stress, fear and quotas! I ask the tough questions, the "unmentionables",

and ask the powerful questions more than I answer.

• Encourage you—together we distill your fears and insecurities, so you can enjoy and thrive in confidence.

• Be your personal resource, your Cliff Notes® to marketing!

• Be your muse for creativity.

• Stand for you so you're not alone.

• Hold a mirror to your goals, your heart and your dreams.

Contact and Industry Data:

480/922-9699 Direct

480/444-4189 Fax

877/547-3713 Toll Free

Mailing:

9699 N. Hayden Rd.

Suite 108 PMB 232

Scottsdale, Arizona 85258

Headquarters:

12756 W. Maya Way

Peoria, Arizona 85383

Industry Codes:

Primary SIC code: 8742

Description of operations, brand marketing, business publishing

NAICS

611430 Professional and Management Development Training

541611 Administrative Mgmt and Gen Mgmt Consulting Services

511130 Book Publishers

Affiliations & Accomplishments:

  • Author and Speaker on Contemporary Business Issues™
  • CTI-Certified CPCC/Formally Trained Co-Active Coach
  • Corporate and Executive Business Coach
  • Entrepreneur for two decades
  • Arizona Quality Alliance—State Board Examiner
  • State-certified community college and adult instructor
  • Certified EQ-i® Facilitator
  • City of Phoenix Consultant for the Management and Technical Assistance Program
  • Dean's Boards Of Excellence Mentor/WP Carey School Of Business ASU
  • Arizona Book Publishers Association Member
  • Arizona Quality Alliance Member
  • Center for Advanced Sustainable Energy Systems CASES

  • Certified Corporate Trainer
  • Chandler Chamber Member
  • Coachville Community member
  • IAC Coaching Member
  • eWomen's Publishing Network Book Professional
  • National Speakers Association Member
  • State Board Examiner Malcolm Baldrige Principles

   

 

I invite you to enjoy the benefits of these fine associations by clicking the links.

Professional Designations:

       IAC Member

         •  Executive Coach, 1 of 8 nationally,

              Alliance Of Technology And Women

         •  Executive & Life Coach, eWomen Network

   

It's personal— Business is personal. Behavior (action) and attitude are the cornerstones for building a significant life and career. The advantage my clients gain is the measuring stick they make during our first two sessions and how they carry it with them as a constant reminder of their definition of success, not someone else's bright idea for them.

 

People remember how they feel when they leave your presence, when they hang up the phone, and when they pay your fees! I want them to know their own value as well.

What forged the steel?

Coach

I trained women for nine years and discovered a curiosity: no matter their economic status, they shared three things in common:

1. Lack of sense of self

2. No sense of the future

3. Fear of loss (no matter the condition, they didn't want to disturb the status quo.)

Without training at the time, the condition resembled what we today call depression.

I was their wake up call. My enthusiasm was contagious and they began to blossom in the energy of possibilities. I was as changed as they were; my optimism served me well.

What do I love about coaching?

� My intensive training; I love being a student.

� I have a high threshold of empathy and am sensitive toward others. (You should see my EQ-I� chart!) I've crossed a few channels along my journey.

� Significance of the individual

� Championing is acknowledgment that you matter

� Encouraging is easy when you love people and find their divine spark.

� Self-reliance is essential to a quality life. When we are self-referred we have confidence and make better team members.

� Lead from a position of strength, and love your undeveloped self.

It keeps us humble and human.

The one truth I've engraved on my Tree of Life is that Life is all for the good. Come join me, and we'll inscribe letters in your tree.

Our dear Osito "crossed the bridge" on June 11.

We miss him.

 

"Who am I?

This is a core coaching question.

What do The Dalai Lama and I have in common when asked what we do?

Answer: We DO nothing. It is in the being with the client that makes the difference.

My executive and entrepreneurial coaching services and assessments are available to support the personal interaction I establish with my clients. The practice is influenced by my training and life's experience I'd like to share with you.

Unique Qualities

These areas of my life shaped me and forged my core values and sensitivities:

My children, Stacey and Adam, are my most influential teachers.

Bright and ferociously active, my daughter exhibited learning disabilities and slow motor coordination from 18 months old. She was bright as the sun on so many issues. Yet, I had to engage her with eye contact in order to �spill in� the conversation. To communicate with her, I could never rely on remote vocal command. I had to look into her beautiful, chocolate soda eyes and impart my message.

This experience laid the foundation for my professional understanding of what communication is�I learned the power of connection and engagement from Stacey.

 

Adam gave me generosity and feedback. He was eager to please and was transparent, no agenda. Also, Adam had an eagle eye for detail and the �big picture.�

Life is so different when we view from behind our children's eyes. My clients appreciate that from me today.

PS�Adam is a creative and eagle-eyed professional videographer today and works from his passion�It was already there. He shares my love of music and both kids chastise me for not chasing my singing career.

Yet, I have fond memories and realized my singing experience was training for me to address auditoriums filled with people with the confidence to know I had something to share with them, to pay the audience homage for wanting to be with me.

As a USO performer, I entertained all branches of the armed forces from as far north as Greenland, then Labrador, Newfoundland, Iceland and London, England. I absorbed the power of relationships when a soldier sat in the first row tearing up when I sang a ballad he thought was just for him.

 

Years later, I was blessed with three more children; this time I �inherited� them with my marriage to Ted. Once again, culture and humor shaped our family ties. My �girls,� Lilette and Elaine (twins) and Christine, have gifted me with unconditional love, not to mention the gorgeous grandchildren!

Our holiday celebrations rival reality TV!

Social Network Links to Learn More

Official Blog:  

http://coachcubas.blogspot.com

http://twitter.com/Coach Cubas
http://businessinfluences.wikispaces.com/
HootSuite http://ow.ly/d0DJ

myspace.com/positivepotentials

http://vids.myspace.com/index.cfm?fuseaction=vids.individual&videoid=61545921

http://catalysttravel.ning.com

http://catalysttravel.ning.com/video/turn-a-hobby-into-a-business

http://www.facebook.com/coachcubas

 

Pocket Coach, Quick Studies, Secrets Series and Futurize Your Business are trademarks

of Positive Potentials.
All rights reserved. Positive Potentials' training and coaching materials are proprietary unless otherwise marked and require permission to reprint or use publicly.


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